Selfie first entered the American lexicon in 2002 and was formally accepted by major dictionaries about 10 years later. Since then, the selfie stick has penetrated continents and cultures far beyond its original entrance with GoPro cameras. Now that cell phones are continually upgrading their cameras, more and more people are taking quality photos and video. However, the audio receiver of these phones has not improved nearly at the same pace as the camera.
Selfie sticks only further degrade the audio quality by extending the distance, and create the opportunity for other sounds to compete for center stage.
Benny Goldstein, an entrepreneur from Airport City, Israel, was amazed to find that there was nothing on the market to address the poor audio options of the selfie styled shots. He and a team of 10 other enthusiastic members have worked hard and extensively to produce a solution.
Campaign spokesperson Dana Kemper commented, ”When Benny Goldstein first participated in The Big Brother and in other TV shows, he became aware to how hard, complicated and expensive it was to produce high quality photoshoots in terms of camera crew, sound, editing, lighting etc, so he tried to come up with a simple solution that would work for everyone.
Goldstein and team's product is called SoloCam. It is an ergonomically designed microphone with HD audio and built-in wind and pop filters. The SoloCam can attach to most selfie sticks and depending on your level of backing to this campaign, you could receive one from SoloCam. The audio connects to your mobile device via Bluetooth and includes an interactive joystick and application. With it, you can control the front and back camera of your device as well as uploading the video to your favorite platform etc.
SoloCam is a dual handle microphone. The four-sided metal base underneath the head allows for magnets to display the logo or brand desired. SoloCam also rotates at its base, 360 degrees for panning landscapes and scenes.
Backers can expect a variety of perks including custom camera bags, custom logos, camera adapters, stereo connectors and more.
Dana Kemper also shared with me what the future holds for SoloCam. “Our future goal is to bring the SoloCam to new heights by creating advanced models that will match various target audiences – whether it is journalists, bloggers, artists, or the everyday person who wants to film his family and friends or sing karaoke.”
There are many channels out there with amateurs and up-and-coming moderators, singers, and storytellers. The SoloCam will be the next level of professionalism for these people.
“As with every new product, it takes some time for people to understand the advantages of using it. If we take the selfie stick as an example, it took time for people to understand how it actually aids them to do what they want more easily. We believe that people will get more excited once they understand the true value of the SoloCam”, says Kemper.
With this patent-pending invention, SoloCam is poised to POP into your next selfie.
SoloCam’s Indiegogo Campaign Page